HomeInvestor DirectoryFinTechRohit Krishna
Rohit Krishna
Rohit Krishna
General Partner at WEH Ventures · Mumbai
Check size
$100,000 to $400,000
Lead stage
pre-seed
Deals tracked
21
Sectors
FinTech, Consumer Technology
FinTech Consumer Technology Local Language Content AgriTech Fintech Consumer technology pre-seed seed pre-Series A Pre-seed
India Bengaluru Mumbai

About Rohit
Rohit Krishna is a General Partner at WEH Ventures, an India-focused early-stage venture fund based in Mumbai that leads pre-seed and seed rounds. Since joining in June 2020, he has backed category-creating companies across consumer, fintech, and enterprise sectors. WEH Ventures has deployed two funds since 2017 and maintains a 90%+ follow-on funding rate among seed portfolio companies
Investment thesis
Early-stage investor backing contrarian India-focused founders at pre-seed and seed.
WEH Ventures is a sector-agnostic seed-stage fund that invests in early-stage startups looking to raise pre-seed, seed, and pre-Series A rounds. The fund's thesis focuses on backing Indian founders building products for local language content platforms, fintech, consumer technology, and rural/semi-urban markets. Rohit Krishna and co-founder Deepak Gupta provide hands-on guidance and board support through Series A before stepping back to allow larger investors to lead subsequent rounds. The fund has achieved strong portfolio outcomes, with over 60% of companies raising Series B or C funding
Investment philosophy
Rohit Krishna leads early-stage investing at WEH Ventures with a concentrated, high-conviction approach. The firm backs founders building non-obvious, India-centric companies at pre-seed and seed, and aims to help them reach the next institutional round with active support and follow-on fundraising help.
Investment focus
Pre-seed and seed stage investments in India with a thesis favoring non-obvious, category-creating founders. Krishna actively avoids crowded narratives (AI commoditization, Quick-com clones) and seeks contrarian bets across B2C and B2B verticals
Areas of expertise
Pre-seed & Seed India-focused Category Creation Contrarian Investing B2C & B2B
Recent activity
2016 Local language content platform publishing short stories in different Indian languages
Recent Travel video platform that evolved into video-led social commerce
Recent Local language content startup creating GIFs from regional movies
Recent Platform curating sector-specific investment portfolios for retail investors
Recent Insurance company
Live platform data · proprietary, citable layer
Notable portfolio
Pratilipi Trell Gifskey Smallcase Clinikk Infino Animall SriMandir Jar Masterchow Fragaria PlayBlue Praan Health smallcase
Notable deals
smallcase – Low-cost investing platform, category-creating fintech
Pratilipi – Largest stories platform in India, consumer content
SriMandir – Largest spiritual platform in India, consumer engagement
Jar – Savings platform for Bharat, fintech inclusion
Animall – Largest cattle trading platform in India, agritech

Frequently asked
Does Rohit Krishna invest at pre-seed stage?
Yes. They invest at pre-seed, seed, pre-Series A stage. Their geographic focus includes India, Bengaluru, Mumbai.
What is their typical check size?
Rohit Krishna's typical check size is $100,000 to $400,000. They currently invest through WEH Ventures.
What sectors does Rohit Krishna focus on?
Rohit Krishna primarily invests in FinTech, Consumer Technology, Local Language Content, AgriTech.

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