JL
Johanne Lim
CEO & Co-Founder at MFI Ventures
· Southeast Asia
Check size
Undisclosed
Lead stage
Seed
Deals tracked
3
Sectors
Blockchain, AI
Blockchain
AI
E-commerce
Supply Chain
FinTech
Trading Technology
Seed
Series A
Growth
Southeast Asia
Emerging Markets
South Asia
East Asia
About Johanne
Johanne Lim is a product and technology strategist with 20+ years of experience building and scaling enterprise platforms across eCommerce, supply chain, and fintech. Currently at Oracle-NetSuite, she has held leadership roles at Pelago, InsightSCS, and OpenPort, where she designed blockchain-enabled logistics and supply chain solutions. She holds a US patent (US9817991B2) and advises through MFI on AI/ML and Web3-driven operational transformation
Investment thesis
Turning Ideas into Revenue in Emerging Markets
MFI Ventures turns ideas into revenue in emerging markets by leveraging cutting-edge product design, robust data architecture, and disruptive technologies like blockchain and AI. The firm focuses on maximizing ROI through innovation-driven approaches, with a particular emphasis on emerging market opportunities where product excellence and technology differentiation drive long-term value creation
Investment philosophy
Johanne Lim maximizes ROI through cutting-edge product design, robust data architecture, and disruptive technologies like blockchain and AI, ensuring long-term value and strategic advantage for clients. Her focus is on building scalable, future-proof strategies that optimize processes, reduce costs, and unlock new revenue streams.
Investment focus
Johanne focuses on emerging-market B2B platforms leveraging blockchain, AI/ML, and advanced logistics technology to solve supply chain and trade finance challenges for multinational enterprises and SMEs in Asia-Pacific
Areas of expertise
Notable portfolio
Pelago Inc
InsightSCS
MoveForward Inc
Notable deals
OpenPort – Blockchain-enabled logistics and supply chain financing platform (growth stage, 2020s)
Pelago Inc. – eCommerce and omni-channel trade acceleration platform (growth stage, 2019+)
InsightSCS – Supply chain solutions platform (prior role)
Oracle-NetSuite – Enterprise ERP and eCommerce platform (current, enterprise)
Frequently asked
Does Johanne Lim invest at Seed stage?
Yes. They invest at Seed, Series A, Growth stage.
Their geographic focus includes Southeast Asia, Emerging Markets, South Asia.
What is their typical check size?
Check size is not publicly disclosed. They currently invest through MFI Ventures.
What sectors does Johanne Lim focus on?
Johanne Lim primarily invests in Blockchain, AI, E-commerce, Supply Chain.
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